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Observations OnStage Blog Staff Observations OnStage Blog Staff

How Theatre Producers Can Use Alternative Marketing Activations to Build Brand Awareness

“You’re asking the wrong question if you’re trying to replicate the “live theatre experience” over digital spaces. Instead, ask how does my audience engage with my show’s brand outside of the two hours they’re in the theater (if they ever even see it in person)? How can I extend my show’s brand to different formats I haven’t yet considered or explored?”

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Observations, College Christopher Peterson Observations, College Christopher Peterson

Selecting a BFA/BA Program? : A Checklist of Questions To Ask

This is the time of the year where the college decision process should be finalizing. A decision like this should not be made hastily. Take your time and do the research that's most important to you. But if you or your parents aren't exactly sure what to do first, here is a checklist of things to ask colleges as you come down the final stretch of making a decision.

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Observations Christopher Peterson Observations Christopher Peterson

Brown Paper Tickets Fiasco Claims Its First Casualty

“Today, the Pisgah Film House sadly announced that they were permanently shutting their doors. While the film industry, even for small houses like Pisgah, faces a changing future with COVID-19, stated as a major reason for their closure is that they never received their funds that were raised using Brown Paper Tickets.”

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Observations OnStage Blog Staff Observations OnStage Blog Staff

Fame isn’t the Only Form of Fulfillment

If your heart and soul are happy, if you are content with your life and can do what you love - then you are fulfilled. And if it means you’re never on Broadway, if you aren’t in the next superhero blockbuster but are happy - that’s ok. Because fame isn’t the only form of fulfillment.

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